About Us

It all started when a friend said to me “Rehousing old still lenses into cinema lenses have become all the rage right now” and I responded with “I’ve got a bunch of old Pentax lenses that I’ve been holding onto”.

We are Committed to Excellence

While embracing innovation is at our core, we are committed to providing nothing short of excellence.

Ian Hedley-Wakefield

Founder
Lens Nerd, Tinkerer & perpetual learner

ImageZone

Partner & Technical Support
New Zealand’s premier, service orientated cinema camera and lens rental house.

Early Experiments & Lessons

17 August 2021

Auckland enters COVID-19 lock-down.

October, 2021

Experimented with Tilta rubber lens gears
Sourced a supplier for 80mm step up rings and lens caps

November 11, 2021

“Rehousing old still lenses into cinema lenses have become all the rage right now.”

November 2021

Purchased a cheap lens full of fungus to “practice” on.
Successfully de-clicked, unsuccessfully reassembled.
First SIMMOD lens gears ordered.

December 2021

Connected with Platinum Laser for local lens cap engraving.

February 2022

First batch of caps from Platinum Laser completed.

June 2022

Replacement 28mm f3.5 & 35mm f2.0 Pentax Lenses arrive

July 2022

New 85mm f1.8 Pentax Lens arrives

March 2023

ImageZone + Atlas Lens Night.
Replacement 135mm f2.5 Pentax Lens arrives

February 2024

Partnered with ImageZone.

March 2024

New 20mm f4.5 Pentax Lens arrives

April 2024

lensrental.co.nz Goes Live